Alive & In Color was founded in the fall of 2020, as a whole-health community outreach initiative by Fulton County Government, The Fulton County Board of Health, The Arthur M. Blank Family Foundation, & The BLK+Cross. We are now an international community of 800+ Trusted Messengers, including Health Professionals, Health Advocates, Community Health Workers, Peer Ambassadors and more – all working to advance health and well-being in socially vulnerable communities of color.
We are committed to empowering members of our community with the information, tools, and training they need to drive healthy and just change. Our approach to health literacy communications and social advocacy is rooted in community-based, participatory storytelling backed by neuroscience and steeped in culture.
As a member of the Alive & In Color Community, you will enjoy access to:
Join the movement to improve health outcomes for vulnerable communities with knowledge, resources, and simple actions we can incorporate in our everyday lives.
Bilingual resources designed to help close the health gap for mothers and babies in communities of color. In collaboration with Morehouse School of Medicine and GA CEAL RESTORES.
#WatchTheVoteATL is community-academic partnership led by The BLK+Cross/Alive and in Color and Georgia Tech Institute For People & Technology, to track and disrupt election mis- and disinformation in Fulton County.
Register now to unlock resources for Advocacy including storytelling, social media campaign content, town hall videos, training videos, and more!
Dive into cultural conversations and community storytelling that inspire healthy and just change. These videos amplify unsung voices, shining a light on powerful narratives that drive progress and foster connection. Explore our video gallery for more.
Truth Be Told New Orleans: Righteous Eruption After The Storm
Truth Be Told Detroit: Making It Count For More
Culture Matters: Race, Mental Health, and The HBCU Experience
Empowering parents, caregivers, and Trusted Messengers! The Best Start for Baby + Mom campaign provides essential information on well baby visits and immunizations for expecting mothers and young children, emphasizing that a healthy start for babies also means a healthy mom.
Visit our landing page today for bilingual resources, answers to FAQs about maternal and pediatric vaccines, an immunization locator, and everything you need to support maternal and infant health.